An entrepreneur, businesswoman, dreamer and visionary, Silvia Demetilla conveys great calm and serenity when she speaks, but shows the tenacity and determination of a legion of Kamikaze soldiers when she acts.
Of Argentine nationality and with a stoic temperament, Silvia is the founder, engine and heart of La Tundra Revista, the only cultural magazine in Spanish to circulate as a physical, paper version in the UK and (since 2018) Spain – as well as the rest of the world, via its online version – undermining the conventional wisdom regarding what can and cannot survive in the publishing market.
A quarterly magazine, they avoid using photographs and choose instead to illustrate their theme-based stories with drawings and illustrations by emerging artists. They focus on narrative, poetry and independent musical movements rather than submitting to fashions, trends, gossip, and the whims of the celebrity ecosystem.
After 8 years of continued publishing success, La Tundra has expanded its quarterly themed editions with the first London Spanish Book and Zine Fair. Judging by the reader’s feedback and the quality of the offer, this marks the prelude to a new adventure in the world of publishing and reading, which seems set for a long and happy life.
La Tundra is not only a crucial point of reference for those of us who are part of the diaspora, as we strive to build bridges towards cultural diversity, but it also monitors the pulse of the Hispanic-American bilingual ideology. Conversing with Silvia, it is clear that she is La Tundra.
Yet, Silvia possesses the humility that comes from knowing she doesn’t personally wish for the protagonism she desires for her creation. In an era of rampant narcissism such as ours, hats off to her!
And now, enjoy the interview!
Listen to Podcast
This interview was recorded on the 10th of September 2019 and released on the 01st of January 2020
Related Links
La Tundra Revista | Sapo de Otro Pozo | The London Spanish Book & Zine Fair | alasVALS YouTube Channel | Buy alasVALS CD ‘Felicidad Equidistante‘
References during the interview
La Tundra Revista 01:04 | ISER – Instituto Superior de Enseñanza Radiofónica 03:28 | Sapo de Otro Pozo Blog 03:43 | Mientras Leo 14:56 | The London Spanish Book & Zine Fair 27:56 | InSpire 30:14 | Club de Español – The Feminist Library 30:39 | ‘Flash Fiction‘ with Karlina Veras 30:49 | Patricia Diaz 31:04 | The London Spanish Book & Zine Fair Facebook Page 31:31 | OWRI – Open World Research Initiative 32:00 | The University of Manchester 32:08 | Institute of Modern Languages 32:12 | The European Bookshop 32:30 | Fanzine 33:40 | Jael García (Jael de la Luz) 33:42 | Presencias de allá para acá 33:50 | Tundra 40:23 | alasVALS (YouTube Channel) 47:10
Nubes Prestadas by alasVALS | Etereotango by alasVALS | Azules alas by alasVALS
Production by Carla Tofano & Toby Deveson | Subtitles by Valentina Sarno | Onset artwork: Photography by Toby Deveson & drawing of Carla by Alexandra Veres | Title music written and performed by Maya Petrovna | Cameras & Sound kindly supplied by Jim Shannon & Murray Stewart
Imprenditrice, impresaria, sognatrice e visionaria, Silvia Demetilla è una donna che trasmette immensa calma e serenità quando parla, ma possiede la tenacia e la determinazione di una legione di soldati kamikaze quando deve agire.
Di nazionalità argentina e temperamento stoico, Silvia è fondatrice, motore e cuore de La Tundra Revista, l’unica rivista culturale in spagnolo a circolare nel Regno Unito e in Spagna (dal 2018) nella sua versione cartacea – e nel resto del mondo grazie alla sua versione online – sfidando tutti i luoghi comuni su ciò che si suppone sia destinato a sopravvivere nel mercato editoriale.
Le pubblicazioni trimestrali sono tematiche. Evitano riferimenti fotografici e illustrano i loro articoli con disegni e illustrazioni di artisti emergenti. Puntano inoltre su narrativa, poesia e movimenti musicali indipendenti invece di rendere omaggio alle mode, alle tendenze, ai pettegolezzi e ai capricci dell’ecosistema delle celebrità.
Dopo 8 anni di ininterrotto successo editoriale, La Tundra ha ampliato le sue edizioni tematiche trimestrali con la prima London Spanish Book and Zine Fair, e a giudicare dalla risposta del pubblico e dalla qualità dell’offerta, è preludio di una nuova avventura legata al mondo dell’editoria e della lettura, che avrà anch’essa una lunga e felice vita.
La Tundra è un punto di riferimento fondamentale per noi della diaspora che vogliamo costruire ponti verso la diversità culturale, misurando al tempo stesso il polso dell’ideologia bilingue ispano-americana. Parlando con Silvia è chiaro che La Tundra è lei.
Nonostante ciò, Silvia ha l’umiltà che viene dal sapere con certezza che non vuole necessariamente per sé il protagonismo a cui aspira per la sua creazione. In un’epoca di narcisismo dilagante come la nostra, leviamo il cappello!
E ora, godetevi l’intervista!
Ascolta il Podcast
Questa intervista è stata registrata il 10 settembre 2019 e rilasciata il 01 gennaio 2020
Link correlati
La Tundra Revista | Sapo de Otro Pozo | The London Spanish Book & Zine Fair | alasVALS YouTube Channel | Buy alasVALS CD ‘Felicidad Equidistante‘
Riferimenti durante l’intervista
La Tundra Revista 01:04 | ISER – Instituto Superior de Enseñanza Radiofónica 03:28 | Sapo de Otro Pozo Blog 03:43 | Mientras Leo 14:56 | The London Spanish Book & Zine Fair 27:56 | InSpire 30:14 | Club de Español – The Feminist Library 30:39 | ‘Flash Fiction‘ with Karlina Veras 30:49 | Patricia Diaz 31:04 | The London Spanish Book & Zine Fair Facebook Page 31:31 | OWRI – Open World Research Initiative 32:00 | The University of Manchester 32:08 | Institute of Modern Languages 32:12 | The European Bookshop 32:30 | Fanzine 33:40 | Jael García (Jael de la Luz) 33:42 | Presencias de allá para acá 33:50 | Tundra 40:23 | alasVALS (YouTube Channel) 47:10
Nubes Prestadas by alasVALS | Etereotango by alasVALS | Azules alas by alasVALS
Produzione di Carla Tofano e Toby Deveson | Sottotitoli da Valentina Sarno | Arte sul set: Fotografia di Toby Deveson e disegno di Carla di Alexandra Veres | Musica scritto ed eseguito da: Maya Petrovna | Telecamere e Audio gentilmente fornite da Jim Shannon & Murray Stewart
Emprendedora, empresaria, soñadora y visionaria, Silvia Demetilla es una mujer que transmite una inmensa calma y serenidad cuando habla, pero que acciona con la tenacidad y la determinación de una legión de soldados kamikaze.
De nacionalidad Argentina y temperamento estoico, Silvia es la fundadora, el motor y el corazón de La Tundra Revista. La única revista cultural en español que circula en su versión impresa en papel en el Reino Unido y España (desde el 2018), – y en el resto del mundo gracias a su versión online – desafiando todos los lugares comunes de lo que se supone está destinado a sobrevivir en el mercado editorial.
Sus publicaciones trimestrales son temáticas. Evitan las referencias fotográficas e ilustran sus artículos con dibujos e ilustraciones de artistas emergentes. Además, apuestan a la narrativa, la poesía y las movidas musicales independientes en lugar de rendir pleitesía a las modas, las tendencias, los chismes, y los caprichos del ecosistema de las celebridades.
Después de 8 años de aciertos editoriales ininterrumpidos, La Tundra ha expandido sus ediciones temáticas trimestrales con la primera ‘London Spanish Book and Zine Fair’, y a juzgar por la respuesta de la audiencia y la calidad de la oferta, la antesala de una nueva aventura asociada al universo editorial y la lectura, que también tendrá una larga y feliz vida.
La Tundra es una referencia fundamental para quienes desde la diáspora deseamos tender puentes hacia la diversidad cultural, midiéndole al mismo tiempo el pulso al ideario bilingüe hispanoamericano. Y conversar con Silvia nos deja claro que ella es La Tundra.
Sin embargo, Silvia tiene la humildad que otorga la convicción de saber que no necesariamente desea para sí el protagonismo que aspira para su creación. Y en una era de narcisismo desbocado como la nuestra, ante ella nos quitamos el sombrero!
¡Y ahora, disfruten la entrevista!
Escucha el Podcast
Esta entrevista se grabó el 10 de septiembre de 2019 y se publicó el 01 de enero de 2020
Enlaces relacionados
La Tundra Revista | Sapo de Otro Pozo | The London Spanish Book & Zine Fair | alasVALS YouTube Channel | Buy alasVALS CD ‘Felicidad Equidistante‘
Menciones durante la entrevista
La Tundra Revista 01:04 | ISER – Instituto Superior de Enseñanza Radiofónica 03:28 | Sapo de Otro Pozo Blog 03:43 | Mientras Leo 14:56 | The London Spanish Book & Zine Fair 27:56 | InSpire 30:14 | Club de Español – The Feminist Library 30:39 | ‘Flash Fiction‘ with Karlina Veras 30:49 | Patricia Diaz 31:04 | The London Spanish Book & Zine Fair Facebook Page 31:31 | OWRI – Open World Research Initiative 32:00 | The University of Manchester 32:08 | Institute of Modern Languages 32:12 | The European Bookshop 32:30 | Fanzine 33:40 | Jael García (Jael de la Luz) 33:42 | Presencias de allá para acá 33:50 | Tundra 40:23 | alasVALS (YouTube Channel) 47:10
Nubes Prestadas by alasVALS | Etereotango by alasVALS | Azules alas by alasVALS
Producción por Carla Tofano & Toby Deveson | Subtítolos por Valentina Sarno | Arte en el set: Fotografía por Toby Deveson y dibujo de Carla por Alexandra Veres | Música por: Maya Petrovna | Cámaras y Sonido cortesía de Jim Shannon & Murray Stewart
Ep 43
15th July 2021With more than two decades of experience as a music producer and More
Ep 42
1st July 2021Adele Brydges’ ceramic creations sit perfectly and harmoniously at the crossroads between More
Ep 41
15th June 2021For more than forty years, Sue Dray has been communicating with her More
Ep 40
2nd June 2021No cualquiera puede darse el lujo de tener un oido musical y More
Ep 39
15th May 2021Visions of perfectly proportioned giant women, sitting amongst skyscrapers with red nails More
Ep 37
15th April 2021Latin American music owes a large part of its diffusion, promotion and More
Ep 36
1st April 2021Historiadora, escritora, editora, feminista interseccional, activista cultural y pentecostal disidente, Jael es More
Ep 35
15th March 2021Enriqueta Ahrensburg es la cabal personificación del artista que existe inmerso en More
Ep 34
1st March 2021Carl Randall is an artist who dedicated an important part of his More
Ep 33
15th February 2021Known across London – and now the world, thanks to the rise More
Ep 32
1st February 2021Para nadie es un secreto que el mundo de las artes se More
Ep 31
15th January 2021Eliane es una super estrella de la escena musical de la ciudad More
Ep 30
1st January 2021As the new year begins, it would appear that it is presenting More
Ep 27
1st November 2020La joven escritora dominicana Karlina Veras, es sobre todo reconocida por su More
Ep 26
15th October 2020Frederic Aranda, this episode’s fabulous guest, is a photographer who has perfected More
Ep 25
1st October 2020Es como resultado de una compleja concatenación de influencias e inspiraciones que More
Ep 24
15th September 2020Jumping feet first into a world of fantasy is precisely what the More
Ep 23
1st September 2020Tonderai is, in addition to being a writer, director and actor, someone More
Ep 22
15th August 2020Conversar con Ektor Rodriguez acerca del surgimiento de su marca de sobrevivencia More
Ep 21
1st August 2020Este episodio es una oda a la acción, y a las infinitas More
Ep 20
15th July 2020Independent, warm, receptive and open to experiencing life from a positive and More
Ep 19
1st July 2020Artists such as Armando Alemdar represent the archetype of the irreplaceable and More
Ep 18
15th June 2020Efren Prieto es un comunicador social con vasta experiencia en medios, que More
Ep 17
1st June 2020Being an Art Critic is a relatively recent profession, linked primarily to More
Ep 16
15th May 2020Rob Goodwin is an extraordinary artist and a fantastic example of what More
Ep 15
1st May 2020Teresa Guanique, la protagonista de este episodio de Metralla Rosa, es una More
Ep 14
15th April 2020Born in Campinas, Brazil, Iluá lives and creates her works in London, More
Ep 12
15th March 2020As Dulcie Ball of Sketch Appeal chats to Carla Tofano, she is More
Ep 11
1st March 2020Antonio Branco and Riccardo T are a pair of artists who explore More
Ep 10
15th February 2020In this episode of Metralla Rosa, Carla has the great honour of More
Ep 09
1st February 2020Artista, activista, feminista, pornografa, dominatrix, Melusina moderna y hechicera, Itziar Bilbao Urrutia More
Ep 08
15th January 2020In this episode, Carla Tofano chats to Nick Cuthell, a figurative artist More
Ep 07
1st January 2020In questo episodio di Metralla Rosa, Carla Tofano ha il piacere di More
Ep 05
15th December 2019Gledys Ibarra no es una actriz: Gledys es la encarnación de la More
Ep 04
1st December 2019Músico, cantautor, poeta, animal de la vida bohemia y emprendedor de la More
Ep 03
15th November 2019With a keen interest in the emerging and almost omnipresent communion that More
Ep 02
15th November 2019Avremmo potuto fare questa intervista in inglese, dopo tutto Rosso vive a More
Ep 01 (pilot)
15th November 2019Daniela Galán ha desarrollado en Londres una carrera llena de apuestas relevantes. More
Trailer
19th September 2019Nos aproximamos al estreno de Metralla Rosa (en noviembre de 2019) y More
Coming soon – The reinvention of my first ever column, Metralla Rosa. When More
